One of my favorite quotes is: “What would you do if you weren’t afraid?” That may seem like a strange way of opening this intro, but let me explain. We are so obsessed with getting our messaging right that it’s easy to end up with tunnel vision (I am very guilty of...
Some time ago, I had a conversation on the Acupuncture Marketing School Podcast with Michelle Grasek about link building and SEO for acupuncturists. Somehow, I became Maria Katerina Yohanneson instead of Maria Katarina Johannesson - which actually sounds a bit cool!...
How do you stand out as a real person in the age of AI? Does personal branding still matter? Down below are some of my thoughts when it comes to this. Yep, I do think it still matters - and that it matters a great deal. Your personal brand is your long-term...