Linksandmaria’s Blog
Why AI Search Is Forcing Businesses To Build Real Brands
Different dimensions. Different Rules.
SEO is now part of a much larger ecosystem, which means you need to show up in more places than just your website.
Youtube, Instagram, Reddit, Tiktok, relevant crossover industry websites – depending on where your audience is and where they are paying attention.
Authority Isn’t Built With Volume. It’s Built With the Right Plants
One of my favorite quotes is: “What would you do if you weren’t afraid?” That may seem like a strange way of opening this intro, but let me explain. We are so obsessed with getting our messaging...
What Still Matters in Link Building (A Podcast Reflection)
Some time ago, I had a conversation on the Acupuncture Marketing School Podcast with Michelle Grasek about link building and SEO for acupuncturists. Somehow, I became Maria Katerina Yohanneson...
Personal Branding in the Age of AI
How do you stand out as a real person in the age of AI? Does personal branding still matter? Down below are some of my thoughts when it comes to this. Yep, I do think it still matters - and...
How to Use AI for Smarter Outreach
Hi, it's Maria! If you have watched me on Tiktok (or really anywhere I post videos, you will know that I always start with that line - not “Dear Sir/Madam” - can you imagine that? I want people to...
The Right Soil for SEO Growth: A Guide to Natural Link Building
Link building boosts visibility and authority - but more importantly, link building makes your brand stand out as the first name people remember. In the end, that’s what creates trust. Yes, natural...
Stand Out When Building Your Brand: Be Bold, Be Quirky
When it comes to digital marketing and building a solid brand, standing out is absolutely key. And you know what? That means taking risks. As Bryan Eisenberg put it so perfectly in one of his...
8 Tips for Female Business Owners
Are you, just like me, a confused but driven female business owner? So many times have I googled “tips for female business owners” and the results were just all over the place. Some very “connect...
Boost SEO: Get Backlinks by Giving People What They Want
“It’s not about you” “It’s me”.... Well not in this case. When we talk about backlinks, outreach, or digital marketing in general it’s actually quite little about you… It’s about your audience. But...